Production: First Batch Of Footage

Research: Past Student Example: Olivia Peters - Radioactive [by Eddie]

Research: The Police - Roxanne Video Analysis [by Eddie]

Production: Day One Planning and Completion

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Research: Survey - Audience Research

Create your free online surveys with SurveyMonkey , the world's leading questionnaire tool.

Research: History Of The Music Video Timeline

Video Analysis- The 1975- GIRLS [by Eddie]

Research: Final Cut Tutorials - What We Have Learnt

Research: Past Student Example: Macklemore [by Alex]

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Research: Past Student Example: Viva Brother [by Alex]

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Research: Music Video Analysis Fall Out Boy - Centuries [By Alex]

Research: Past Student Example: Noah And The Whale [by Eddie]

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Research: The 1975- Heart Out- Video Analysis [by Eddie]

Research: Walk The Moon Shut Up And Dance Analysis

Today we have another post researching into an existing music video, this time it is by Walk The Moon and is called 'Shut Up And Dance'. They use a lot of interesting techniques in their music video that we would like to attempt in our music video.

Research: Music Video Inspiration

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Research: Mood Board Arabella

This array of images gives the feeling that our final music video will evoke.  A monotone, Smoky theme, with contrast to this in the form of Arabella, who differs from the norm, conveyed as unique.

Research: Visual Demographic and Psychographic Profile Of Our Target Audience

Research: Bezerk by Eminem Music video Analysis

Video Analysis from Incognito Production

Planning: Arabella Final Idea

Planning: Initial Music Video Ideas

Research: CONGOS Come With Me Now Music Video Analysis

Research: Styles of Music Videos

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Research: Music Industry (Sony)

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Research: Director Jake Nava

Research: The Female Gender Representation

Research: Why Do We Have Music Videos

Research: Goodwin's Theory Contemporary Examples

Research: Pre-Birth Iconic Music Videos

The music video that we have chosen as one of the most iconic music videos before our birth, is Madonna’s Like A Prayer’. Released in 1989 the strong religious views caused a lot of controversy, but none the less it has become one of, or is sometimes considered the iconic music video of the late 1980’s.

The lyrics of the music video for ‘Like A Prayer’ are:

 Life is a mystery, 

Everyone must stand alone

I hear you call my name

And it feels like home

[Chorus:]

When you call my name it's like a little prayer

I'm down on my knees, I wanna take you there

In the midnight hour I can feel your power

Just like a prayer you know I'll take you there

I hear your voice, it's like an angel sighing

I have no choice, I hear your voice

Feels like flying

I close my eyes, Oh God I think I'm falling

Out of the sky, I close my eyes

Heaven help me

[Chorus x2]
Life is a mystery, everyone must stand alone

I hear you call my name

And it feels like...

[Chorus x2 (with Choir)]

(Just like a prayer, I'll take you there

It's like a dream to me)

These strong lyrics helped to produce a music video that is remembered by many, even if it is remembered for many controversial reasons.

The narrative of the music video:

It starts with a woman that witnesses the rape and murder of another woman (this is one of the reasons why the music video is considered controversial). The woman stands back whilst a black man also witnesses the crime and goes to try and help the woman who is being attacked. When the police arrive the black man is falsely accused of the crime (one of the second reasons why the music video is considered controversial). The woman then runs of into a church, where she sees a stature of a black saint that closely resembles the black man that she just witnessed being falsely accused for the rape and murder of another woman. The woman in the church wishers a prayer and the stature of the saint can be seen to be shedding a tear. The woman then falls into a dream where a woman catches her and throwers her back into reality telling her that she has to do the right thing. Whilst the woman is still dreaming the statue of the saint comes to life and kisses the woman on the forehead and then walks out of the church. The woman then cuts her hand with a knife, this wakes her up and then she decides to go to the jail and tell the police that the black man is innocent. The music video ends with the entire cast taking a bow and then the curtains close.

How it was controversial:
When the music video for ‘Like a Prayer’ was released the critics charged that the video was ‘Sacrilegious’ and ‘a slap in the face’ to people of faith. The up raw that was caused by the releasing of the music video led to the withdrawal of a $5 million contract with Pepsi for their ad campaign, along with the suggestion that Madonna ‘Ought to be excommunicated from the Catholic Church’.

On the charts:
‘Like a Prayer’ made it to number one in the US, the album of ‘Like a prayer also made it to the top of the charts. The song was also very popular world wide, reaching number one on the 15 nation Eurochart hot 100 singles, along with topping several different countries national charts (such as: Canada, the UK, Ireland, Australia, New Zealand, Spain, Italy, Switzerland, Sweden, Denmark, and Norway)